CEO internal experience and voluntary disclosure quality: Evidence from management forecasts

Internally‐promoted CEOs should have a deep understanding of their firm's products, supply chain, operations, business climate, corporate culture, and how to navigate among employees to get the information they need. Thus, we argue that internally‐promoted CEOs are likely to produce higher quality disclosure than outsider CEOs. Using a sample of US firms from the S&P1500 index from 2001 to 2011, we hand‐collect whether a CEO is hired from inside the firm and, if so, the number of years they worked at the firm before becoming CEO. We then examine whether managers with more internal experience issue higher quality disclosures and offer three main findings. First, CEOs with more internal experience are more likely to issue voluntary earnings forecasts than those managers with less internal experience as well as those managers hired from outside the firm. Second, CEOs with more internal experience issue more accurate earnings forecasts than those managers with less internal experience as well as those managers hired from outside the firm. Finally, investors react more strongly to forecasts issued by insider CEOs than to those issued by outsider CEOs. In additional analysis, we find no evidence that these results extend to mandatory reporting quality (i.e., accruals quality, restatements, or internal control weaknesses), perhaps because mandatory disclosure is subjected to heavy oversight by the board of directors, auditors, and regulators. Overall, our findings suggest that when managers have work experience with the firm prior to becoming the CEO, the firm's voluntary disclosure is of higher quality.     

Corporate brand strategy: Drivers and outcomes of hotel industry’s brand orientation

The MNC resellers are vastly competitive and capital-intensive. Based on the corporate brand orientation, the objective is to investigate how the individual dimensions of hotel industry’s brand orientation can improve a corporate experience and subsequently create superior hotel performance and retailer preferences. A model of the integration of the hotel industry’s brand orientation was tested in a survey conducted among MNC resellers from hospitality industry. Structural equation modelling was applied to gain insight into the various influences and relationships. The research makes two main contributions. It makes a theoretical contribution by classifying the integration of the hotel industry’s brand orientation for hospitality industry and from this extrapolate key suggestions for further study. The continuous evolution and economic influence of the hospitality industry require the application of innovative marketing practices.     

黑色叙事对旅游目的地引致形象的影响机制

"讲好故事"已成为塑造和传播国家和地方形象的重要手段。以"讲故事"为手段打造旅游目的地形象是一种国际通行的旅游目的地营销方式。现有旅游目的地叙事研究开展还很不充分,关注的叙事偏重于正面叙事材料,对负面叙事的关注还很不够。文章着眼于黑色叙事对旅游目的地引致形象的影响机制,以德国首都柏林作为研究案例,以著名历史游记《柏林:一座城市的肖像》(Berlin:Imagine a City)中关于柏林的系列黑色叙事和柏林旅游局在微信公众号发布的图片作为实验材料,通过招募志愿者参与包括4个阶段的混合研究设计,验证黑色叙事对柏林旅游目的地形象(认知、情感及意动)的复杂影响。研究的主要理论贡献在于:首先,验证了黑色叙事对旅游目的地形象具有显著影响,实证该影响主要透过"叙事主角-游客-自我形象一致性"这一主线发挥作用,明确了黑色叙事主角形象对黑色叙事引致旅游目的地形象的影响机理,丰富了叙事传输理论相关结论。其次,验证了黑色叙事引致情感形象在黑色叙事影响旅游目的地形象过程中的影响效应,发现黑色叙事引致情感形象(而非认知形象)是黑色叙事最终能够影响游客动机的关键。最后,在黑色叙事这一特定研究情境中,验证了目的地认知形象对"情感形象影响意动形象"具有"增强调节效应",丰富了现有旅游目的地形象"认知-情感-意动"三联结构理论。文章在此基础上提供了相应的管理和营销建议。     

西北生态山岳旅游健康发展评估

生态山岳的旅游健康发展程度对山地旅游资源的可持续利用具有重要的影响。采用层次分析法和熵权法对2018年西北地区的华山、麦积山和天山天池的旅游生态健康进行了分析。结果表明:三大山岳景区旅游健康发展均处于健康状态;在资源健康方面,天山天池表现为非常健康,华山和麦积山处于健康等级;在环境健康方面,麦积山处于非常健康,华山和天山天池处于健康等级;在经济健康和旅游社会方面,三大景区均表现为健康。     

Challenges faced by world tourism cities – London’s perspective

World tourism cities perform multiple functions and exhibit various characteristics that influence tourism development within their boundaries. They are the main gateway for tourists visiting a country and their success has a direct impact on the visitor economy of that destination. London, the focus of this research, has been one of the world’s top tourism cities for many years, and a key gateway for domestic and international visitors. But despite the important role tourism plays in the economy of the city, there is limited research on the development of this activity in the capital. Using London as an exploratory case study, this paper contributes to better understanding the challenges faced by policy makers when planning and managing tourism in world cities. The adopted research method offers the advantage of gathering insightful information using multiple data collection techniques. Examining this new evidence contributes to expanding the knowledge on the particularities of tourism development in one of the top world cities, which could help policy makers in their efforts to better prepare for potential challenges faced by these complex but important destinations.     

基于个性化的江西省乡村旅游空间分布及评价

［目的］通过对个性化的江西省乡村旅游区的空间分布进行研究，并对个性化的红色旅游资源进行评价，以期对乡村旅游的发展提供新的思考路径，建立具有个性化的乡村旅游体系。［方法］运用GIS102操作平台对江西省119个红色乡村旅游区的空间分布情况进行研究，通过计算最临近点指数、地理集中指数和核密度计算分析其空间分布特征。以资源要素价值、开发价值和社会效益组成评价层，下分14个指标，对江西省红色旅游资源进行评价研究。［结果］(1)江西省红色旅游区分布类型为集聚型，分布不均衡； (2)在评价准则层中，旅游资源要素价值权重最大，为0647 9，其次为社会效应，权重为0229 9，开发条件权重最低，为0122 2； (3)指标层权重排名前三位的依次为资源完整性、教育性和组织管理，权重值分别为0162 0,0116 5和0111 7。［结论］江西省乡村红色旅游区数量较多，但整体呈集聚型分布特点； 旅游资源要素价值权重最高，且整体资源禀赋较强，社会带动效应明显，具有极强的开发价值。     

高端乡村旅游产业与生态环保基础设施协同发展研究——以天津蓟州区为例

在经济新常态下积极推动发展高端乡村旅游产业已经成为我国建设美丽乡村的重要着力点,与此同时"反生态"问题的不断显现已成为阻碍我国乡村旅游经济实现可持续发展的掣肘,因此,高端乡村旅游产业的发展模式向生态化转型势在必行。以天津市蓟州区乡村旅游景区的环保基础设施为研究对象,从环境情况、设施配备和从业人员3个方面确定了20个影响因素,通过向游客发放问卷进行满意度调查,从游客感知角度的基础上采用IPA模型分析游客对景区环保基础设施的重要性和满意度。结果表明,准则层及指标层感知均值都为游后感知实绩(满意度)<游前期望(重要性),在此基础上提出用冲突协同理论来指导蓟州区高端乡村旅游产业发展中的环境管理工作,实现高端乡村旅游产业与环保基础设施的协同发展,也能为今后的相关研究奠定基础。     

Metaverse as a disruptive technology revolutionising tourism management and marketing

Metaverse is the next disruptive technology that will impact society in the coming decades, by enabling immersive experiences in both virtual and physical environments. Although still conceptual, Metaverse converges the physical and digital universe, allowing users to seamlessly traverse between them. Digital immersion offers opportunities for people to travel in time, supporting users to experience virtually ancient encounters, space explorations or dangerous natural phenomena, such as volcano eruptions. Users can explore immersive environments for working, learning, transacting, exploring interests and socialising with others. This is already evident in gaming ecosystems, where gamers effectively interact in the metaverse. Although still experimental, Metaverse is expected to revolutionize travel and tourism management and marketing. It empowers destination awareness, positioning and branding, as well as coordination and management, through digital twins. Metaverse provides opportunities to support trip planning, interaction and engagement, effectively transforming consumer behaviour. Visiting and engaging with destinations virtually is expected to motivate real travel, rather than replace it. This paper provides a vision of how Metaverse can revolutionize tourism experiences and transform tourism management and marketing. Drawing on a systematic review of scholarly works, articles from media and industry reports, this study defines and conceptualizes the Metaverse ecosystem for tourism and travel. It explores the foundations of the disruptions that Metaverse brings to tourism destinations and organisations and identifies the building blocks of Metaverse tourism. The study outlines research directions so that the tourism industry can take full advantage of the Metaverse capabilities and opportunities emerging as well as identify challenges for the future.     

Effects of augmented reality technology characteristics on customer citizenship behavior

In recent years, augmented reality (AR) technology has received considerable attention from academics and practitioners. Although AR technology has a bright side, its dark side has been relatively overlooked. Therefore, this study aimed to investigate the effects of AR technology characteristics on customer citizenship behavior via two conflicting mechanisms: customer immersion and customer fatigue. The study also explored the boundary conditions of customer experience. A total of 247 questionnaires were collected from customers who had prior experience of using IKEA's AR mobile shopping application. A structured model was analyzed using SmartPLS 3 and PROCESS Macro for mediation and moderated mediation effects. The study enriches the current knowledge on AR technology by demonstrating that AR technology can lead to customer citizenship behavior in relation to a brand's AR technology. Interestingly, customer immersion was found to positively mediate the relationship, but customer fatigue was found to negatively mediate it. Furthermore, customer experience was found to strengthen the positive mediation effect of customer immersion and weaken the negative mediation effect of customer fatigue.